I seem to be the digital media guy who always raises the questions that most people who do what I do don’t want to have to deal with until their boss asks them. The latest manifestation of that relates to the coming rollout of Instagram ads for businesses. I just read a good article on […]
Read moreThe Problem With Social Media
Instagram now says it can republish and sell the photos users post on the platform without paying them or even notifying them, and this re-introduces the perennial problem of social media: you do not own your own channels. So you created a Facebook page for your business or organization and have spent years building up […]
Read moreNetworking (part 2): Sharing Your Passion
A while back, I wrote a post about networking and the importance of connecting on a real human level, not just a “so where do you work” level. After continuing to go to more networking events, I’ve realized something else that is key to successfully connecting with people: sharing your passion. To be more specific, […]
Read moreWhy Facebook Is Evil (or The Monetization of Facebook)
Facebook has, for quite some time now, been using algorithms to determine what shows up in your News Feed. But now, Facebook’s updated EdgeRank algorithm (explained well here) drastically influences what you see. It theoretically populates your News Feed based on assigned value to posts…but the problem is, it chooses those values for you. So, […]
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