About Me

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Hi! My name is Matthew Vermillion. I’m a marketing/communications strategist and writer with expertise in campaign and content strategy, digital storytelling, big data communication systems and creative campaign development.

I’m a Senior Storyteller at 90octane, a marketing and advertising agency specializing in Top Pursuit Marketing™, which creates high-impact programs through lead generation and nurturing, account-based marketing, sales enablement and deep market knowledge.

I’m a born communicator, and – because of my obsession with technology and my desire to be the first to know what’s next – communicating through digital media is my passion. But I strive to do more than just communicate. I seek to tell the story of a business or organization, to engineer a unique brand voice and to develop a narrative that draws in an audience and moves them to action.

I’m also a blogger, web nerd, musician, basketballer, videographer, podcaster and vegetarian. I taught college English for nine years before changing careers, so I love to read anything I can get my hands on – from Cormac McCarthy novels to books on philosophy and business strategy.

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